Business Basics

COURSE DESCRIPTION
- Discussion of pricing strategies and how to accommodate students’ financial needs.
- Discussion of methods and tools for video conferencing.
- Introduction to branding and marketing.
- Provision of tools and strategies to enhance student learning and success.
LEARNING OUTCOMES
- Understand important pricing factors.
- Gain insight about how to serve students effectively through video conferencing.
- Understand important aspects of marketing and branding.
- Establish plans and procedures for getting started.
- Gain insight about student needs.
Course Content
Business Basics
Video: Business Basics
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Target Market
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Competitors
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Training Location
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Costs
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Forms and Documents
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Legal and Accounting Matters
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Branding
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Getting Leads
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Free Classes/Webinars
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Running Ads
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Pricing
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Contacts and Communication
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Email Ideas
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Video Conferencing
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